/* ============ Fonts ============ */
@font-face {
  font-family: 'Google Sans Flex';
  font-style: normal;
  font-weight: 500 700;
  font-display: swap;
  src: url("assets/fonts/google-sans-flex-latin-ext.woff2") format('woff2');
  unicode-range: U+0100-02BA, U+02BD-02C5, U+02C7-02CC, U+02CE-02D7, U+02DD-02FF, U+0304, U+0308, U+0329, U+1D00-1DBF, U+1E00-1E9F, U+1EF2-1EFF, U+2020, U+20A0-20AB, U+20AD-20C0, U+2113, U+2C60-2C7F, U+A720-A7FF;
}
@font-face {
  font-family: 'Google Sans Flex';
  font-style: normal;
  font-weight: 500 700;
  font-display: swap;
  src: url("assets/fonts/google-sans-flex-latin.woff2") format('woff2');
  unicode-range: U+0000-00FF, U+0131, U+0152-0153, U+02BB-02BC, U+02C6, U+02DA, U+02DC, U+0304, U+0308, U+0329, U+2000-206F, U+20AC, U+2122, U+2191, U+2193, U+2212, U+2215, U+FEFF, U+FFFD;
}
@font-face {
  font-family: 'Inter';
  font-style: normal;
  font-weight: 400 600;
  font-display: swap;
  src: url("assets/fonts/inter-latin-ext.woff2") format('woff2');
  unicode-range: U+0100-02BA, U+02BD-02C5, U+02C7-02CC, U+02CE-02D7, U+02DD-02FF, U+0304, U+0308, U+0329, U+1D00-1DBF, U+1E00-1E9F, U+1EF2-1EFF, U+2020, U+20A0-20AB, U+20AD-20C0, U+2113, U+2C60-2C7F, U+A720-A7FF;
}
@font-face {
  font-family: 'Inter';
  font-style: normal;
  font-weight: 400 600;
  font-display: swap;
  src: url("assets/fonts/inter-latin.woff2") format('woff2');
  unicode-range: U+0000-00FF, U+0131, U+0152-0153, U+02BB-02BC, U+02C6, U+02DA, U+02DC, U+0304, U+0308, U+0329, U+2000-206F, U+20AC, U+2122, U+2191, U+2193, U+2212, U+2215, U+FEFF, U+FFFD;
}

/* ============ Reset & base ============ */
* { box-sizing: border-box; }
html { scroll-behavior: smooth; }
body { margin: 0; }

:root {
  --cream: #FAF8F5;
  --ink: #181818;
  --gold: #B68C4C;
  --pale-gold: #F5E8C7;
  --line: #ECE9E5;
  --brown: #3A2416;

  --gutter: 48px;
  --section-pad: 120px;
  --container: 1400px;
}

@media (max-width: 900px) {
  :root { --gutter: 32px; --section-pad: 80px; }
}
@media (max-width: 560px) {
  :root { --gutter: 20px; --section-pad: 56px; }
}

body {
  font-family: 'Inter', sans-serif;
  background: var(--cream);
  color: var(--ink);
  width: 100%;
  overflow-x: hidden;
}

h1, h2, h3 {
  font-family: 'Google Sans Flex', sans-serif;
  font-weight: 600;
  margin: 0;
}

p { margin: 0; }

img { max-width: 100%; display: block; }

::selection { background: var(--gold); color: var(--cream); }

@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  *, *::before, *::after {
    animation-duration: 0.001ms !important;
    animation-iteration-count: 1 !important;
    transition-duration: 0.001ms !important;
    transition-delay: 0s !important;
  }
}

.skip-link {
  position: absolute;
  left: -9999px;
  top: 0;
  background: var(--ink);
  color: var(--cream);
  padding: 12px 20px;
  z-index: 1000;
  border-radius: 0 0 8px 0;
}
.skip-link:focus { left: 0; }

@keyframes fade-up {
  from { opacity: 0; transform: translateY(14px); }
  to { opacity: 1; transform: translateY(0); }
}

/* ============ Scroll reveal ============ */
/* Applied via JS only (progressive enhancement): if JS never runs, content
   stays visible as authored instead of being permanently hidden. */
.reveal-ready {
  opacity: 0;
  transform: translateY(20px);
  transition: opacity .7s cubic-bezier(.16,.84,.44,1), transform .7s cubic-bezier(.16,.84,.44,1);
  transition-delay: var(--reveal-delay, 0s);
}
.reveal-ready.is-visible {
  opacity: 1;
  transform: translateY(0);
}

/* ============ Buttons & shared bits ============ */
.btn {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  height: 52px;
  padding: 0 28px;
  border-radius: 10px;
  font-size: 15px;
  font-weight: 500;
  cursor: pointer;
  border: none;
  text-decoration: none;
  transition: background .2s ease, color .2s ease, border-color .2s ease, transform .15s ease;
  white-space: nowrap;
}
.btn--light { background: var(--cream); color: var(--ink); }
.btn--light:hover { background: var(--gold); color: var(--cream); transform: translateY(-2px); }
.btn--dark { background: var(--ink); color: var(--cream); }
.btn--dark:hover { background: var(--gold); transform: translateY(-2px); }
.btn--outline { background: transparent; color: var(--cream); border: 1px solid var(--cream); }
.btn--outline:hover { border-color: var(--gold); color: var(--gold); transform: translateY(-2px); }
.btn:focus-visible { outline: 2px solid var(--gold); outline-offset: 3px; }

.eyebrow {
  display: block;
  font-size: 14px;
  letter-spacing: 3px;
  text-transform: uppercase;
  color: var(--gold);
  margin-bottom: 16px;
  font-weight: 600;
}
.eyebrow--pill {
  display: inline-block;
  font-size: 13px;
  color: var(--pale-gold);
  padding: 10px 20px;
  border: 1px solid rgba(245,232,199,0.5);
  border-radius: 100px;
  margin-bottom: 22px;
}

.link-arrow {
  font-size: 15px;
  color: var(--ink);
  text-decoration: none;
  border-bottom: 1px solid var(--ink);
  padding-bottom: 2px;
  transition: color .2s ease, border-color .2s ease;
}
.link-arrow:hover { color: var(--gold); border-color: var(--gold); }
.link-arrow--static { border-bottom: 1px solid var(--ink); }

.dot { width: 7px; height: 7px; border-radius: 50%; background: var(--gold); flex: none; display: inline-block; }

/* ============ Layout helpers ============ */
.section {
  padding: var(--section-pad) var(--gutter);
  max-width: var(--container);
  margin: 0 auto;
}
.section--band { padding-left: 0; padding-right: 0; max-width: none; background: var(--line); }
.section--band .section__inner { max-width: var(--container); margin: 0 auto; padding: 0 var(--gutter); }
.section--dark { background: var(--ink); color: var(--cream); }
.section--dark:not(.section--cta) { max-width: none; padding-left: 0; padding-right: 0; }
.section--dark .section__inner { max-width: var(--container); margin: 0 auto; padding: 0 var(--gutter); }
.section--tight { padding-top: 80px; padding-bottom: 80px; }
.section--cta { text-align: center; padding-top: 100px; padding-bottom: 100px; }
.section--cta p { color: var(--pale-gold); margin: 0 0 36px; font-size: 18px; }
.section--cta h2 { margin-bottom: 20px; }
.cta-actions { display: flex; justify-content: center; gap: 16px; flex-wrap: wrap; }

@media (max-width: 560px) {
  .cta-actions { flex-direction: column; align-items: stretch; }
}

/* ============ Signup form ============ */
.section--signup { padding-top: var(--section-pad); padding-bottom: var(--section-pad); }
.form-wrap {
  max-width: var(--container);
  margin: 0 auto;
  padding: 0 var(--gutter);
  display: grid;
  grid-template-columns: 0.85fr 1.15fr;
  gap: 64px;
  align-items: start;
}
.form-intro p { color: var(--pale-gold); font-size: 16px; line-height: 1.6; margin: 20px 0 28px; }
.form-alt-contact { display: flex; flex-direction: column; gap: 10px; }
.form-alt-contact a { color: var(--cream); font-size: 14px; text-decoration: underline; text-underline-offset: 3px; }
.form-alt-contact a:hover { color: var(--gold); }

.form-row { display: grid; grid-template-columns: 1fr 1fr; gap: 20px; }
.form-field { display: flex; flex-direction: column; gap: 8px; margin-bottom: 20px; }
.form-field label,
.signup-form legend {
  font-size: 13px;
  letter-spacing: .3px;
  color: var(--pale-gold);
  font-weight: 500;
}
.signup-form fieldset { border: none; padding: 0; margin: 0 0 20px; }
.signup-form legend { padding: 0; margin-bottom: 10px; }

.form-field input {
  height: 48px;
  padding: 0 16px;
  border-radius: 10px;
  border: 1px solid rgba(250,248,245,0.25);
  background: rgba(250,248,245,0.06);
  color: var(--cream);
  font-size: 15px;
  font-family: inherit;
  transition: border-color .2s ease, background .2s ease;
}
.form-field input::placeholder { color: rgba(250,248,245,0.4); }
.form-field input:focus {
  outline: none;
  border-color: var(--gold);
  background: rgba(250,248,245,0.1);
}
.form-field input:invalid:not(:placeholder-shown) { border-color: #C97B7B; }

.form-radio-group { display: flex; flex-wrap: wrap; gap: 12px; }
.form-radio { position: relative; cursor: pointer; }
.form-radio input {
  position: absolute;
  inset: 0;
  opacity: 0;
  margin: 0;
  cursor: pointer;
}
.form-radio span {
  display: inline-flex;
  align-items: center;
  height: 44px;
  padding: 0 20px;
  border-radius: 10px;
  border: 1px solid rgba(250,248,245,0.25);
  font-size: 14px;
  color: var(--cream);
  transition: background .2s ease, border-color .2s ease, color .2s ease;
}
.form-radio input:checked + span { background: var(--gold); border-color: var(--gold); color: var(--ink); font-weight: 500; }
.form-radio input:focus-visible + span { outline: 2px solid var(--gold); outline-offset: 2px; }

.form-submit { width: 100%; margin-top: 4px; }
.form-submit:disabled { opacity: .6; cursor: not-allowed; transform: none; }
.form-status { min-height: 20px; margin: 14px 0 0; font-size: 14px; text-align: center; }
.form-status.is-success { color: #9FCB8F; }
.form-status.is-error { color: #E6A0A0; }

@media (max-width: 900px) {
  .form-wrap { grid-template-columns: 1fr; gap: 40px; }
}
@media (max-width: 560px) {
  .form-row { grid-template-columns: 1fr; gap: 0; }
}

.section__head { text-align: center; max-width: 640px; margin: 0 auto 72px; }
.section__head--row { display: flex; align-items: flex-end; justify-content: space-between; gap: 24px; flex-wrap: wrap; text-align: left; max-width: none; margin: 0 0 56px; }
.section__head--center { max-width: 680px; margin: 0 auto 56px; }
.section__lede { font-size: 18px; color: var(--brown); margin-top: 16px; }

h2 { font-size: 42px; line-height: 1.2; }

@media (max-width: 900px) {
  h2 { font-size: 32px; }
  .section__head { margin-bottom: 48px; }
}
@media (max-width: 560px) {
  h2 { font-size: 26px; }
  .section__head { margin-bottom: 36px; }
}

/* ============ Nav ============ */
.site-nav {
  position: absolute;
  top: 0;
  left: 0;
  right: 0;
  z-index: 50;
  background: transparent;
}
.site-nav__bar {
  max-width: var(--container);
  margin: 0 auto;
  display: flex;
  align-items: center;
  justify-content: space-between;
  padding: 0 var(--gutter);
  height: 84px;
}
.site-nav__logo { display: block; line-height: 0; }
.site-nav__logo img { height: 56px; width: auto; filter: brightness(0) invert(1); }
.site-nav__cta { flex: none; }

@media (max-width: 900px) {
  .site-nav__bar { height: 68px; }
  .site-nav__logo img { height: 46px; }
}
@media (max-width: 560px) {
  .site-nav__logo img { height: 40px; }
  .site-nav__cta { height: 44px; padding: 0 18px; font-size: 14px; }
}

/* ============ Hero ============ */
.hero {
  position: relative;
  height: 88vh;
  min-height: 560px;
  display: flex;
  align-items: flex-end;
  padding: 0 0 72px;
  background: url("assets/images/hero-icecream.webp") center 30% / cover no-repeat;
}
.hero__scrim {
  position: absolute;
  inset: 0;
  background: linear-gradient(0deg, rgba(24,24,24,0.85) 0%, rgba(24,24,24,0.55) 40%, rgba(24,24,24,0.15) 70%, rgba(24,24,24,0) 100%);
}
.hero__inner {
  position: relative;
  max-width: var(--container);
  width: 100%;
  margin: 0 auto;
  padding: 0 var(--gutter);
}
.hero__content {
  max-width: 640px;
  animation: fade-up .7s ease both;
}
.hero__content h1 {
  font-size: 60px;
  line-height: 1.1;
  color: var(--cream);
  margin: 0 0 20px;
}
.hero__lede {
  font-size: 18px;
  line-height: 1.6;
  color: var(--pale-gold);
  max-width: 520px;
  margin: 0 0 32px;
}
.hero__actions { display: flex; gap: 16px; flex-wrap: wrap; }

@media (max-width: 900px) {
  .hero { min-height: 480px; padding-bottom: 48px; }
  .hero__content h1 { font-size: 42px; }
}
@media (max-width: 560px) {
  .hero { height: auto; min-height: 78vh; padding-bottom: 36px; }
  .hero__content h1 { font-size: 32px; }
  .hero__lede { font-size: 16px; }
  .hero__actions { flex-direction: column; align-items: stretch; }
  .hero__actions .btn { width: 100%; }
}

/* ============ Why Karem ============ */
.why-grid {
  display: grid;
  grid-template-columns: repeat(auto-fit, minmax(240px, 1fr));
  gap: 48px;
}
.why-item { text-align: center; padding: 0 12px; }
.why-item svg { margin: 0 auto 24px; }
.why-item h3 { font-size: 20px; margin: 0 0 12px; }
.why-item p { font-size: 15px; line-height: 1.6; color: var(--brown); }

@media (max-width: 900px) {
  .why-grid { grid-template-columns: repeat(2, 1fr); gap: 36px 24px; }
}
@media (max-width: 560px) {
  .why-grid { grid-template-columns: 1fr; gap: 32px; }
}

/* ============ Featured flavours ============ */
.flavour-grid {
  display: grid;
  grid-template-columns: repeat(auto-fit, minmax(260px, 1fr));
  gap: 32px;
}
.flavour-card__swatch {
  height: 320px;
  border-radius: 16px;
  overflow: hidden;
  margin-bottom: 20px;
  box-shadow: 0 8px 24px rgba(24,24,24,0.08);
  background: repeating-linear-gradient(135deg, var(--tone-a) 0px, var(--tone-a) 22px, var(--tone-b) 22px, var(--tone-b) 44px);
  display: flex;
  align-items: flex-end;
  padding: 16px;
  transition: transform .4s ease;
}
.flavour-card:hover .flavour-card__swatch { transform: scale(1.03); }
.flavour-card__swatch--photo { padding: 0; background: var(--line); }
.flavour-card__swatch--photo img { width: 100%; height: 100%; object-fit: cover; display: block; }
.flavour-card__swatch span {
  font-family: ui-monospace, monospace;
  font-size: 11px;
  letter-spacing: 1px;
  text-transform: uppercase;
  color: var(--brown);
  background: rgba(250,248,245,0.7);
  padding: 4px 8px;
  border-radius: 4px;
}
.flavour-card__category {
  font-size: 12px;
  letter-spacing: 1.5px;
  text-transform: uppercase;
  color: var(--gold);
  margin-bottom: 6px;
  font-weight: 600;
}
.flavour-card h3 { font-size: 22px; }

@media (max-width: 900px) {
  .flavour-grid { grid-template-columns: repeat(2, 1fr); gap: 24px; }
  .flavour-card__swatch { height: 240px; }
}
@media (max-width: 560px) {
  .flavour-grid { grid-template-columns: 1fr; }
  .flavour-card__swatch { height: 280px; }
}

/* ============ Categories / filter ============ */
.category-tabs {
  display: flex;
  justify-content: center;
  gap: 12px;
  margin-bottom: 48px;
  flex-wrap: wrap;
}
.category-tabs button {
  height: 44px;
  padding: 0 22px;
  border-radius: 10px;
  font-size: 14px;
  font-weight: 500;
  cursor: pointer;
  transition: all .2s ease;
  border: 1px solid var(--line);
  background: transparent;
  color: var(--ink);
  font-family: inherit;
}
.category-tabs button:focus-visible { outline: 2px solid var(--gold); outline-offset: 3px; }
.category-tabs button.is-active {
  background: var(--ink);
  color: var(--cream);
  border-color: var(--ink);
}

.flavour-panel {
  background: var(--cream);
  border: 1px solid var(--line);
  border-radius: 14px;
  padding: 40px;
}
.flavour-panel__count {
  font-size: 13px;
  letter-spacing: 1px;
  text-transform: uppercase;
  color: var(--gold);
  font-weight: 600;
  margin-bottom: 24px;
  animation: fade-up .35s ease both;
}
.flavour-list {
  display: flex;
  flex-wrap: wrap;
  gap: 10px;
  animation: fade-up .4s ease both;
}
.flavour-list__item {
  display: inline-flex;
  align-items: center;
  gap: 9px;
  padding: 11px 18px;
  background: transparent;
  border: 1px solid var(--line);
  border-radius: 100px;
  font-size: 14.5px;
  transition: background .2s ease, border-color .2s ease, transform .2s ease;
}
.flavour-list__item:hover { background: var(--pale-gold); border-color: var(--gold); transform: translateY(-2px); }
.flavour-list__item .dot { width: 6px; height: 6px; }

@media (max-width: 560px) {
  .flavour-panel { padding: 24px 20px; }
  .flavour-list { gap: 8px; }
  .flavour-list__item { padding: 9px 14px; font-size: 13.5px; }
  .category-tabs { gap: 8px; }
  .category-tabs button { height: 38px; padding: 0 16px; font-size: 13px; }
}

/* ============ Professionals ============ */
.professionals-grid {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 80px;
  align-items: center;
  padding-top: var(--section-pad);
  padding-bottom: var(--section-pad);
}
.professionals-lede { font-size: 18px; line-height: 1.7; color: var(--pale-gold); margin: 20px 0 36px; max-width: 480px; }
.professionals-list {
  display: grid;
  grid-template-columns: repeat(2, 1fr);
  gap: 20px 32px;
}
.professionals-list div { display: flex; align-items: center; gap: 12px; font-size: 16px; }
.professionals-photo {
  height: 520px;
  border-radius: 16px;
  box-shadow: 0 12px 32px rgba(0,0,0,0.3);
  overflow: hidden;
}
.professionals-photo img {
  width: 100%;
  height: 100%;
  object-fit: cover;
  display: block;
}

@media (max-width: 900px) {
  .professionals-grid { grid-template-columns: 1fr; gap: 48px; }
  .professionals-photo { height: 320px; order: -1; }
  .professionals-list { grid-template-columns: 1fr 1fr; }
}
@media (max-width: 560px) {
  .professionals-list { grid-template-columns: 1fr; }
  .professionals-photo { height: 240px; }
}

/* ============ How it works ============ */
.steps-grid {
  display: grid;
  grid-template-columns: repeat(auto-fit, minmax(220px, 1fr));
  gap: 40px;
}
.step__num {
  font-family: 'Google Sans Flex', sans-serif;
  font-size: 36px;
  font-weight: 600;
  color: var(--pale-gold);
  -webkit-text-stroke: 1.5px var(--gold);
  margin-bottom: 20px;
}
.step h3 { font-size: 20px; margin: 0 0 10px; }
.step p { font-size: 15px; line-height: 1.6; color: var(--brown); }

@media (max-width: 900px) {
  .steps-grid { grid-template-columns: repeat(2, 1fr); gap: 32px; }
}
@media (max-width: 560px) {
  .steps-grid { grid-template-columns: 1fr; }
}

/* ============ Clients ============ */
.clients-label {
  text-align: center;
  font-size: 13px;
  letter-spacing: 2px;
  text-transform: uppercase;
  color: var(--brown);
  margin-bottom: 40px;
}
.clients-row { display: flex; justify-content: center; align-items: center; gap: 56px; flex-wrap: wrap; }
.client-chip {
  font-family: ui-monospace, monospace;
  font-size: 11px;
  letter-spacing: 1px;
  text-transform: uppercase;
  color: var(--brown);
  border: 1px solid var(--line);
  border-radius: 6px;
  padding: 14px 20px;
  opacity: .7;
  transition: opacity .2s ease;
}
.client-chip:hover { opacity: 1; }

@media (max-width: 560px) {
  .clients-row { gap: 20px 28px; }
}


/* ============ Footer ============ */
.site-footer {
  background: var(--brown);
  color: var(--cream);
  padding: 72px var(--gutter) 32px;
}
.site-footer__grid {
  max-width: var(--container);
  margin: 0 auto;
  display: grid;
  grid-template-columns: 1.4fr 1fr 1fr 1fr;
  gap: 48px;
  padding-bottom: 48px;
  border-bottom: 1px solid rgba(250,248,245,0.15);
}
.site-footer__logo { height: 44px; width: auto; margin-bottom: 16px; filter: brightness(0) invert(1); }
.site-footer__about p { font-size: 14px; line-height: 1.7; color: var(--pale-gold); max-width: 280px; }
.site-footer__heading {
  font-size: 13px;
  letter-spacing: 1.5px;
  text-transform: uppercase;
  color: var(--gold);
  margin-bottom: 18px;
  font-weight: 600;
}
.site-footer__grid > div > div { font-size: 14px; margin-bottom: 12px; color: var(--pale-gold); }
.site-footer__grid a { color: inherit; text-decoration: none; }
.site-footer__grid a:hover { color: var(--gold); }
.site-footer__bottom {
  max-width: var(--container);
  margin: 0 auto;
  padding-top: 28px;
  font-size: 13px;
  color: var(--pale-gold);
  opacity: .7;
}

@media (max-width: 900px) {
  .site-footer__grid { grid-template-columns: 1fr 1fr; gap: 40px 24px; }
  .site-footer__about { grid-column: 1 / -1; }
}
@media (max-width: 560px) {
  .site-footer { padding: 56px var(--gutter) 28px; }
  .site-footer__grid { grid-template-columns: 1fr; gap: 32px; }
}